SEW Experts: Google Universal Search Makes SEO More Powerful
Universal Search, a.k.a. blended search, is changing the SEO game. In today’s au Natural column, “Google Universal Search Makes SEO More Powerful,” Mark Jackson warns that search marketers need to understand universal search before their competitors do. Universal or blended search will be the SERP of the future. More: continued here sew experts google universal [...]
Search Headlines & Links: January 4, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: InfoSpace Seeks Search Engine Market ShareNow that InfoSpace has cleared away other business lines and staff, they just re-committed to [...]
SEW Experts: New Search Engine Trends, Old SEO Troubles in 2007
With advances such a universal search and the explosion of social media, 2007 was quite a landmark year for search marketers. For all of its breakthroughs, a few bad habits still remain from years past. In today’s Outsourced column, “New Search Engine Trends, Old SEO Troubles in 2007,” William Flaiz reminds us that it’s the [...]
Search Headlines & Links: December 21, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: BitDefender Finds Google AdWords Hijack TrojanSeems there is a trojan out there that can replace Google AdWords with other ads, [...]
SEW Experts: Online Travel SEM Addictions: Web 2.0, Paid Links, Social Media
In today’s rapidly changing search marketplace, ideas and technology move faster than the speed of light. Search marketers need to catch up, if they can. In today’s Vertical Challenge column, “Online Travel SEM Addictions: Web 2.0, Paid Links, Social Media,” travel search expert Elisabeth Osmeloski helps you decide how your company should address this year’s [...]
What’s Old Is New Again
There’s a hot new ad unit that all the search marketers are talking about. In today’s SearchDay, “Search and the Comeback Kid: Part 1,” John Tawadros chronicles the rise, fall, and rise again of this old friend with a new twist. More: continued here whats old is new again
Search Headlines & Links: December 4, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: Google Launches Local PlusBoxThe Local PlusBox appears as a plus sign and hotlink to a Google Map appearing after an [...]
Search Headlines & Links: December 3, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: SES Wit and Wisdom: The Don of MarketingIf not yet the godfather of search marketing, he’s definitely our HL Mencken. [...]
SEW Experts: SEMs Get ‘No Respect’ No More
At Search Engine Strategies Chicago, keynote speaker Don Shultz told search marketers in no uncertain terms that they need to start thinking differently about what they do. In today’s Search Engine WarGames column, “SEMs Get ‘No Respect’ No More,” Kevin Heisler shares Shultz’s views on talent development, helping traditional marketers understand search, and a range [...]
Online Information Show this Week in London
While many search marketers in the U.S. are headed to Search Engine Strategies Chicago or Webmasterworld Pubcon in Las Vegas this week, our UK readers should not feel left out. This week in Olympia, London, Incisive Media is putting on the Online Information Show, from December 4-6. The event highlights online content and information management [...]
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