Online Retailers Offering More Payment Options
Three out of 10 major online retailers offered new payment methods as an additional option to credit cards in December 2007, according to a study from Brulant. read more More: continued here online retailers offering more payment options
Price Or Convenience? Maybe Both
Last month Nielsen Online released the results of survey suggesting that online shoppers prefer the convenience of online shopping as their main reason for participating. This month, another survey says that price is the most important factor. In November, WebProNews’s Mike Sachoff covered Nielsen’s survey, which had overwhelmingly high percentages citing the ability to shop [...]
Female Shoppers Look For Electronics Online
If you can do so without freaking her out, look at the nearest female. Is she dripping with electronics gear? New rumors indicate that women are buying more of the stuff, and may actually be buying more than men. This would mean a lot to online retailers – whether they chose to redecorate their sites [...]
Natural Search Traffic To Retailers Rises
Retailers have had higher growth rates for natural or unpaid search traffic, according to Netconcepts. The company looked at programs of retailers using GravityStream, its natural search-advertising platform, and found an average of 14 percent week-to-week growth, compared to nine percent at this time in 2006. "This faster rate of growth likely stems from several [...]
SES Chicago: Online Retail And SEO
There is money being left on the table by online retailers, as many have not made the most out of their search engine optimization opportunities. SES Chicago returns, and WebProNews is on hand to bring you reports and videos from the Windy City. Enjoy our coverage this week. Duncan White of Oneupweb told "There’s Still [...]
Online Retailers And Gift Card Redemption
Gift cards are expected to be popular this holiday season and online retailers who are not prepared to handle post-holiday online card redemptions risk losing customers. "The post-holiday season, following Christmas and extending through January, is known for being an active gift card redemption period," wrote Sucharita Mulpuru of Forrester in her October 2007 report, [...]
A Fun Day for Retail Research
Today’s a fun one for retail research. First, I received an update from Compete’s blog deconstructing the myth of Cyber Monday: There is a significant ramp up in both Attention and Reach from the period of November 15th through the 23rd, before both begin to trail off. On Thanksgiving, nearly 30% of every U.S internet [...]
Black Friday Shoppers Spend $531 Million Online
A 22 percent increase in sales from last year’s day after Thanksgiving put more money in the pockets of online retailers this year.Online research firm comScore saw a whole lot of money flowing to non-travel retailers from US customers on the traditional kickoff to holiday shopping season. Shoppers opted for the world of dot-coms to [...]
Budget Crunches Nudge Shoppers Online
Although many shoppers will have less to spend during this holiday season, some of that money will find its way to online retailers.More than a quarter of holiday shoppers surveyed by Zogby for AOL Shopping plan to part with at least half of their shopping dollars online this year. 26 percent of survey respondents planned [...]
Tasty Advertising Key For Food Retailers
Thanksgiving through New Year’s Eve make for a time of increased consumption, one that online retailers with a savory bent should consider with their ad campaigns.Turkey Day arrives in a couple of days, soon to be followed by plenty of holiday cheer through the end of 2007. Like other businesses, those who focus on food [...]
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